Chief Wahoo has been the mascot of the Cleveland Indians baseball team since 1947.

LG Patterson/MLB Photos via Getty Images

Chief Wahoo Strikes Out

The Cleveland Indians are eliminating a logo that offends many Native Americans. But the fight over Indian names and mascots isn’t over.  

Last month, Native Americans across the country cheered what many of them saw as a rare victory. The Cleveland Indians, a Major League Baseball (MLB) team, announced that it will drop the team mascot, Chief Wahoo, as its logo and will eliminate the character from its uniforms in 2019. For decades, the caricature of a grinning brave has been denounced by many Native Americans as racist.

The decision was made after negotiations between the Ohio team and MLB officials, who held that “the logo is no longer appropriate for on-field use.” 

Ray Halbritter, an Indian activist who leads a campaign against such symbols, hailed the move. “The Cleveland baseball team has rightly recognized that Native Americans do not deserve to be denigrated as cartoon mascots,” he said. 

Yet Halbritter and other activists aren’t satisfied. They have also been calling for the team’s name to be changed. Indians owner Paul Dolan says that won’t happen. 

The issue is the latest in a decades-long debate over the use of Native American-derived names, mascots, and symbols in sports. Today, about 2,440 U.S. sports organizations employ them, according to Terry Borning, an expert on mascots. That includes pro franchises like hockey’s Chicago Blackhawks and football’s Washington Redskins—as well as colleges and elementary, middle, and high schools. 

Many such teams defend their Indian names and mascots as a vital part of their tradition. But critics say that they perpetuate outdated and offensive stereotypes about America’s indigenous people.

What's in a Name?
A video about Native Americans and Indian sports team names

A Fight Over Identity

Supporters of Indian mascots argue that they actually honor Native heritage. “Teams choose names and logos of things that convey power, strength, or pride,” one Cleveland Indians fan wrote online.

Cynthia Connolly doesn’t buy it. The Native American activist says that the mascots reduce her people to stereotypes of a Wild West warrior culture from the 1800s. 

“In 2018, when someone thinks of an Indian, they think of a headdress, a warrior, or chief,” Connolly explains. “We’re never thought of as your neighbors or your co-workers”—not to mention doctors or lawyers. 

Critics also say that the symbols take a psychological toll on Native Americans. Some research supports this. For instance, a study by Stephanie Fryberg, a professor of American Indian Studies at the University of Washington, shows that Indian mascots lower the self-esteem of young Native people. 

Resistance to Change 

In recent years, officials and institutions have sought to address the issue. For example, the National Collegiate Athletic Association (NCAA) has prohibited “hostile and abusive” mascots among its colleges and universities. California has banned the use of the word redskins in public school team names. And just last year, Mohawk High School in Marcola, Oregon, altered its team name from the Indians to the Mustangs.

“We wanted to find the best compromise possible.”

But the movement for change has been met with resistance too. When the University of North Dakota moved to replace the name the Fighting Sioux with the Fighting Hawks, state lawmakers tried to block it. And Atlanta Braves fans continue to perform the “tomahawk chop,” a ritual that many Native people find offensive.

The Best Compromise?

In Cleveland, many fans and critics support Chief Wahoo’s retirement. “It was inevitable the logo would change,” wrote a columnist in the city’s newspaper The Plain Dealer.

Still, a movement to “Keep the Chief” has sprung up among some fans, who are certain to continue wearing their old caps and shirts. The club will also continue to sell merchandise featuring the mascot in the Cleveland area. And no one expects the Indians to drop their name anytime soon.

Team owner Paul Dolan realizes that many fans love Chief Wahoo. “But for right now, I just want to stress we’re sensitive to both sides of the issue,” he said. “We wanted to find the best compromise possible, and I think we did.” 

CORE QUESTION: Why might Native Americans see Indian mascots as an insult to their identity?

Tribute or Insult?

These pro teams have generated controversy for years

MCT/Newscom

THE BLACKHAWKS
HOCKEY | CHICAGO, ILLINOIS

This team has tried to prevent criticism of its mascot and name by working with Indian organizations.

TNS/Newscom

THE BRAVES
BASEBALL | ATLANTA, GEORGIA

Even though the Braves have retired mascot Chief Noc-A-Homa, fans still perform the team’s “tomahawk chop.” 

MCT/Newscom

THE REDSKINS
FOOTBALL | WASHINGTON, D.C.

Despite years of pressure, team owner Dan Snyder has said he will never change the name of his team.

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